Our Story
We met at university - two women from different backgrounds, bonded by a shared passion for women’s health, open conversation, and the desire to make life a little easier for those who menstruate.
Over countless coffees and real, unfiltered chats, we realised just how common period challenges were: uncomfortable products, unreliable protection, and the overwhelming lack of sustainable options. So we asked ourselves: what if we could change that?
With Jessica’s background as a business owner and Gina’s experience in education, we set out to create a brand that puts women first - and one that dares to challenge the stigma surrounding periods.
And so, Freeflowa was born.
Our Mission & Purpose
Better for You, Better for the Planet
Our period underwear is designed with eco-conscious fabrics that are breathable, reusable, and free from harmful chemicals like PFAS. Every pair helps reduce waste and protect the planet - one cycle at a time.
Supporting Women, Breaking Barriers
Freeflowa is about more than products - it’s about community, advocacy, and education. We’re committed to opening up honest conversations, supporting menstrual equity, and making sure no question about periods is off-limits.
Confidence You Can Count On
No leaks. No worries. Our pants are engineered for maximum protection and all-day comfort, so you can go about your life without interruptions. Whether you're at work, at the gym, or just chilling at home - we’ve got you.
Why Freeflowa Is Different
There are plenty of period products out there - but here’s what makes Freeflowa stand out:
- Eco-Friendly Materials – Sustainably made, breathable, and gentle on your skin
- No Nasty Chemicals – PFAS-free and safe for long-term wear
- Leakproof Layers – Designed to handle your flow and keep you dry, wash after wash
- Inclusive Design – Stylish, body-friendly fits in a range of sizes and absorbencies
- Purpose-Driven – Created by women, for women - with your wellbeing at the heart of every stitch
This isn’t just underwear. This is freedom in a waistband.
A Brand Built for Real Life
Periods aren’t shameful, embarrassing, or something to hide. They're natural - and managing them should feel natural too. At Freeflowa, we’re normalising periods, one pair of pants at a time. And we’re doing it with style, intention, and a whole lot of heart.
We’ve launched with sleek black and beige period pants that are as practical as they are pretty - designed to move with your body and support you through your flow, your way.
Join the Freeflowa Community
We’re just getting started. This is a place for open conversations, honest reviews, and shared experiences. Tag us, DM us, tell us your story - we’re listening.
And if you’re ready to make the switch to better period care?
👉 Shop the collection now at www.freeflowa.com
Because when you flow freely, you can do anything.